Rado has announced Bollywood superstar Katrina Kaif as the global brand ambassador for the Swiss watchmaker’s latest launch, the new Centrix collection. Known for her versatile acting talent and charismatic appeal, Katrina Kaif embodies Rado’s enduring commitment to precision, innovation, and master craftsmanship.
The new Rado Centrix Automatic Diamonds brings a sensuous redesign reminiscent of windswept desert dunes, now with softer, more rounded edges. Available in a range of sizes slightly larger than previous Centrix models, the new collection features more expressive dimensions including a wider 40mm dial opening. An edge-to-edge anti-reflective sapphire crystal provides optimal clarity for the stunning dial below, with its radial sunray brushing lacquered to a perfectly smooth finish.
The sharp edges of earlier Centrix models have been replaced by a gently rounded bezel and caseback, with the sapphire crystal bonded flush for pleasing comfort. Both sides of the glass are treated with anti-reflective coating to maximize the readability of the dial, a masterpiece of watch design with its stamped and lacquered concentric circles radiating outward.
Katrina Kaif’s timeless beauty and global celebrity are perfect complements to the refined, enduring spirit of the new Centrix collection. Her partnership with Rado underscores the brand’s commitment to pushing boundaries of design, technique and craftsmanship in Swiss watchmaking.