FEATURED: TAG HEUER MONACO GREEN DIAL

Celebrating with the Grand Prix de Monaco Historique 2021 edition

Going green, that’s the mantra globally for the environment. For the watch industry, 2021 has been about different arrays of ‘Green’, that we’ve seen with novelties, this year, with most brands. 

Motorsports and TAG Heuer are intertwined, with TAG Heuer having quite a few collaborations with the sport and teams. For 160 years, TAG Heuer has demonstrated pure avant-garde watchmaking spirit and a commitment to innovation with revolutionary technologies that have included the oscillating pinion for mechanical stopwatches in 1887, the Mikrograph in 1916, the first automatic-winding chronograph movement – Calibre 11 – in 1969, the first luxury smartwatch in 2015, and the ground-breaking Isograph technology in 2019, made possible through a unique collaboration with the TAG Heuer Institute. Today, the brand’s core collection consists of three iconic families designed by Jack Heuer – TAG Heuer Carrera, Monaco and Autavia – and is rounded out with the contemporary Link, Aquaracer, Formula 1 and Connected lines.

Adding a new limited-edition piece to its legendary TAG Heuer Monaco collection, the TAG Heuer Monaco Green Dial, marking this year’s Grand Prix de Monaco Historique of which TAG Heuer is the Official Sponsor. This limited edition of 500 pieces will enchant watch aficionados with its special colour, a deep green, a rare and modern interpretation of a maverick design. This 39mm piece in emerald-green, is revealed in time for the Grand Prix de Monaco Historique. TAG Heuer is also the Official Watch of the Formula One Monaco Grand Prix and the Official Watch Partner of the Monaco Top Cars Collection museum, confirming the enduring bond between TAG Heuer and the Principalities’ motorsport events.

A fresh take on the TAG Heuer Monaco and highlights the unmistakable design features of the iconic square-cased steel watch. The dial gradient colour, from light green in the centre to dark green at the edge, conveys a sensation of speed. The green colour is also reminiscent of the famous covered portion of the Monaco Grand Prix track, preceding the chicane by the port. Subtly contrasting its vibrant sunray-brushed dial are two black sub-dials and rhodium-plated indexes and hands with white Super-LumiNova®.

With thoughtful consistency, the markings engraved on the oscillating mass and the column wheel of its in-house movement are also green and visible through the sapphire crystal case-back. Distinctive and timeless, the watch is presented on a black alligator leather strap and is powered by the sophisticated Calibre Heuer 02 manufacture movement, which boasts an impressive power reserve of 80 hours, the automatic chronograph is available in a limited edition of 500 pieces.

The TAG Heuer Monaco Green Dial will also be presented in a new packaging which was created to evoke the racing heritage of the TAG Heuer Monaco collection. It will be available in select boutiques worldwide and on www.tagheuer.com from 23 April 2021.