TimeVallée Marks A Milestone In India With The Opening Of Its Chennai Boutique

TimeVallée, in partnership with Art of Time announced the opening of its third boutique in India - a testament to the rapid growth of the Swiss multi-brand retail concept in the country. Having entered the Indian market in March 2024 with its first store in Mumbai, followed by a second in Bengaluru later that year, the brand now marks another milestone with the launch of its most spacious and immersive boutique yet, located in the heart of Chennai. 

Blending heritage with modern luxury, the new store is designed as a destination for both collectors and connoisseurs. Its striking façade, complete with a large digital screen, welcomes visitors with vivid projections of the latest watch releases from leading Maisons. Spanning 340 square meters, the boutique reflects TimeVallée’s signature design language  from the watchband-inspired marquee to golden tubes and champagne-hued interiors that harmoniously combine tradition and contemporary style. 

The three-level space has been carefully curated to guide clients through the TimeVallée universe. The ground floor offers a warm reception area, while the first floor presents a refined selection of some of the world’s most prestigious brands including Baume & Mercier, Bulgari, Cartier, IWC Schaffhausen, Jaeger-LeCoultre, Panerai, Piaget, and Roger Dubuis. The second floor introduces Time Café, where guests can enjoy an elevated lifestyle experience alongside innovative activations designed to inspire both newcomers and seasoned enthusiasts to explore the art of watchmaking more deeply.

TimeVallée’s partnership with Art of Time continues to strengthen its presence in India. Together, they remain committed to creating seamless luxury experiences, whether through in-boutique services, personalized home shopping, or cutting-edge omnichannel platforms.

“Our retail concept has been warmly embraced by horology enthusiasts across India, and this enthusiasm has encouraged us to open our third store in the country,” said Hélène Maslin, Deputy CEO of TimeVallée. “With every new opening, we challenge ourselves to design innovative luxury spaces made possible thanks to our strong partnership with Art of Time.”

Bharat Kapoor, Director of Art of Time, added, “We are honored to partner with TimeVallée in opening this new boutique. It is an invitation for clients and enthusiasts to deepen their passion for fine watchmaking.” Echoing this sentiment, Director Gaurav Bhatia remarked, “At the heart of our approach is the belief that our customers are part of our family. Our core value of We grow, you grow guides us in building meaningful relationships and achieving shared success.”

The Chennai boutique, opening on 21st August 2025, not only marks TimeVallée’s third location in India within a short span of time but also stands as a powerful reflection of the brand’s motto - Heritage and Beyond.