TITAN Edge Competes At GPHG 2024: A Proud Moment for India
The Grand Prix d’Horlogerie de Genève (GPHG) is one of the most prestigious awards in the watchmaking industry celebrating the excellence of the best creations whilst promoting the art of horology globally. And this year, Titan, a brand synonymous with precision and elegance, has etched a historic milestone by becoming the first Indian watch brand to compete at the prestigious Grand Prix d’Horlogerie de Genève (GPHG). This achievement is not just a testament to Titan's engineering and design prowess but also a moment of immense pride for India.
Titan, a part of the Tata Group, was founded in 1984. Over the decades, it has grown to become one of the most trusted and popular watch brands in India. Known for its innovative designs and high-quality craftsmanship, Titan has consistently pushed the boundaries in the world of horology. The brand offers a wide range of watches, from classic and contemporary styles to luxurious and sophisticated timepieces.
Among Titan's most celebrated collections is the Titan Edge, a series that embodies the brand's commitment to innovation and elegance. The Titan Edge is renowned for its ultra-slim design, precision engineering, and minimalist aesthetics.
Competing Watches
Time Only Category : The Edge Squircle
The Edge Squircle redefines geometry by combining distinct fundamental shapes of a square and a circle into a new Squircle form. While its sleek 4.4mm form might elude an ordinary observer, its distinctive curvature ratio of the case sides is unique and avant-garde . This unique design is elevated by the seamless integration of limited edition black matte ceramic used in its case, bracelet and dial. The Squircle re-defines the conventions of minimalism and opulence with its use of ceramic and a tangible ripple machined over its sapphire crystal that was painstakingly crafted to make the design truly unique.
![Titan Edge](https://assets.thehourmarkers.com/public/gphg2024_Titan_Titan_Edge_Squircle_003_7cf70bda5a_9384650472.jpg?w=3840&q=90)
The movement is an optimized stepper motor which makes it one of the slimmest quartz movements at 1.15 mm -The Edge Calibre T9081. It’s clear and expressive dial consists of 2 hemispheres that feature different textures, overlayed with fine vertical satin that exudes class. A 10-pieces limited series.
Challenge Category : EDGE ULTRASLIM
Redefining the relationship between form and function, this 10-pieces limited series yet again forgoes the traditional multi-hand display in favour of a fluid perspective of time. A one-of-a-kind single hand disc movement glides over the dial making the hand pinions invisible (almost like a floating disc) thereby embracing time as a fluid continuum.
![Titan Edge](https://assets.thehourmarkers.com/public/gphg2024_Titan_Titan_Edge_Ultraslim_003_a78336ab2f_6b27fc1f2d.jpg?w=3840&q=90)
At the very cutting edge of engineering the movement is housed within an ultra-slim 3.3mm case chiselled out of Grade 5 Titanium. This durability extends to the dial which is sealed by a scratch resistant sapphire crystal which has been treated with six layers of anti-reflective coating for enhanced visibility . The movement is an optimized stepper motor which makes it one of the slimmest quartz movements at 1.15 mm -The Edge Calibre T9081. The sleek Titanium case has a wearable size of 40.5 mm with a finely microblasted silver white dial.
![GPHG](https://assets.thehourmarkers.com/public/videothumbnail_20231109160540_gphg_2023_28fec8ed5a_8fac412d29.jpg?w=3840&q=90)
A Significant Milestone
Whether Titan makes it to the final nominations or not, this moment is a significant milestone, showcasing Indian engineering and design on the world stage. The Titan Edge platform is a proud example of how Indian innovation and craftsmanship can compete with the best in the world. This achievement will undoubtedly inspire further advancements and recognition in the global horological community.