Maurice Lacroix Launches The AIKONIC- Innovative Craftsmanship From The Swiss Jura

Building on the success of the AIKON, the new AIKONIC is the ultimate expression of AIKON ownership. While sharing a familial likeness with the AIKON, this new collection incorporates ‘innovative craftsmanship’. This term, abbreviated to ‘IC’, refers to the use of new materials for the dial and case, the incorporation of a new ultra-refined movement and the introduction of the ingenious, patented ML Easy Change system. 

The AIKONIC features a carbon dial with a difference. Most carbon structures are formed of interwoven carbon fibre strands, arranged at angles to create patterned weaves. However, the AIKONIC’s carbon dial incorporates numerous fibres running north to south in one direction and appear as grey and black lines. As part of the dial making process, the arrangement of carbon fibres will always be slightly different, resulting in each dial having its own unique appearance. Normally, carbon dials are the preserve of Haute Horlogerie; however, Maurice Lacroix has democratised this form of display. When creating the carbon dial for the AIKONIC, the brand looked beyond the watchmaking industry and collaborated with a specialist firm based approximately 40 km from Saignelégier, a decision consistent with the Maison’s desire to create watches with a distinctive local flavour.