Watches And Wonders 2025: What’s HOT At Tag Heuer This Year?

This year at Watches and Wonders 2025 Geneva, TAG Heuer honors its legacy of precision and cutting-edge design with a dynamic new range of timepieces, deeply rooted in the world of motorsports. As the new Official Timekeeper of Formula 1, TAG Heuer unveils two standout pieces: the retro-inspired Formula 1 Solargraph and the bold Monaco Split-Seconds Chronograph F1, featuring a striking white and red color scheme. Alongside these, the brand introduces two fresh additions to the Carrera line - the Day-Date and Twin-Time models while reviving the legendary beads-of-rice bracelet for the Carrera Chronograph series, blending heritage with contemporary craftsmanship.

This year’s releases reinforce TAG Heuer’s commitment to innovation, performance, and its storied racing heritage.

Here’s what’s HOT at TAG Heuer this Watches and Wonders 2025.

Monaco Split-Seconds Chronograph F1

TAG Heuer has embraced Formula 1 as its central theme this year, officially becoming the sport’s timekeeper. Celebrating this partnership, the brand unveiled the Monaco Split-Seconds Chronograph F1 at Watches and Wonders 2025 - a bold tribute to motorsport. Far from a typical racing-inspired timepiece, it embodies TAG Heuer’s F1 heritage through avant-garde materials like ceramic and sapphire, delivering a high-octane design that reflects speed and precision.

The Monaco Split-Seconds Chronograph F1’s 41mm square case, crafted in white ceramic and sapphire, houses the high-performance Calibre TH81-00 movement, developed with Vaucher Manufacture Fleurier. Operating at 5 Hz with a split-seconds chronograph and 65-hour power reserve, this watch is a statement of TAG Heuer’s technical mastery and innovation, solidifying its position at the intersection of luxury watchmaking and motorsport.

Read more about the Monaco Split-Seconds Chronograph F1 here.

Formula 1 Solargraph

In 2025, the brand marks its official return as Formula 1’s timekeeper with the launch of nine new TAG Heuer Formula 1 watches at Watches and Wonders 2025. Reviving a classic 1980s design, the collection features bold colorways and modern 38mm cases - upsized from the original 35mm and crafted in sandblasted steel with DLC coating or lightweight TH-Polylight.

The lineup includes three core models (black, white, and blue dials with steel bracelets, plus a red variant) and six vibrant limited editions. Powered by the innovative Solargraph movement, these watches harness solar and artificial light for endless energy, blending retro aesthetics with cutting-edge sustainability. This release not only honors TAG Heuer’s racing heritage but also redefines it for a new era.

Read more about the Formula 1 Solargraph here.

Carrera Day-Date And Carrera Date Twin-Time

The TAG Heuer Carrera Day-Date, unveiled at Watches and Wonders 2025, continues the brand’s storied motorsport heritage. While rooted in the iconic Carrera Chronograph’s design, this three-hand iteration offers a sleek, versatile sports watch aesthetic. The latest collection expands with a GMT variant, enhancing its practicality as an all-rounder. With sharp, angular cases and a design ethos tracing back to 1960s racing chronometers, these timepieces balance classic inspiration with modern refinement. Whether as a three-hand or GMT model, the collection reaffirms the Carrera’s status as a timeless motorsport-inspired watch.

Read more about the Carrera Day-Date and Carrera Date Twin-Time here.

The Beads-of-Rice Bracelet

TAG Heuer brings back a classic touch of horological nostalgia with the reintroduction of its signature beads-of-rice bracelet, originally popularized in the 1960s. This elegant design now graces four standout Carrera Chronograph models: the 2023 Glassbox editions in black and blue, as well as the 2024 Panda and Teal Green Dato variants. The revival of this refined bracelet elevates the collection, blending vintage charm with contemporary watchmaking excellence while offering wearers both versatility and timeless style.