Maurice Lacroix Takes To The Streets With The AIKON Automatic Wotto Limited Edition

A truly modern tale, this story begins in 2021 when Hungarian artist @Timeengraver engraved an AIKON watch and presented it to the world via Instagram. This independent artistic expression would trigger a completely unexpected chain of events. Maurice Lacroix was inspired to launch the highly sought-after and limited AIKON Automatic Urban Tribe and AIKON Automatic Skeleton Urban Tribe, with the designer's approval. Two years later, @Timeengraver raised the bar by unveiling a new piece, this time adorned with illustrations by British artist Wotto, a prominent figure in the street art scene.

This new AIKON is much more than just an engraved watch, it's a true work of art to be worn on the wrist, incorporating all the elements of Wotto's work. The 42 mm steel case, bracelet and bezel are entirely engraved with motifs from Wotto’s prolific imagination. Mushrooms, little hearts, skateboarding ghosts, and lightning flashes surround the artist's signature capital W that follow one another in hieroglyphs on the links of the AIKON's elegant integrated bracelet, extending onto its case and bezel. Like a rebus, each link tells its own story. These ideograms are enhanced by the contrast between the shine of the polished finish and the engraving of the ornaments, giving the watch a striking depth.