Brands Leaning Towards A Different Green On World Environment Day

Brands Leaning Towards A Different Green On World Environment Day

THM Desk
5 Jun 2023 |
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Artists can find inspiration anywhere in nature, whether it be in the form of flowers, fjords, or whims. The beauty of nature has long served as inspiration for horology and its decorative arts, which have manifested themselves in a dizzying variety of forms, from highly stylized representations to genuine representations on a surface barely 40mm wide. That is indicative of the painstaking craftsmanship that goes into making each watch.

Watches are more than just a practical accessory; they can also be a representation of our inherent curiosity about and admiration for the natural world. We'll be exploring the world of nature-themed wristwatches today, where flora, fauna, landscapes, and natural materials come together in perfect harmony to create works of art.

Nature-themed timepieces are becoming increasingly popular.

Watches with ecological themes have seen a meteoric rise in popularity as people seek ways to re-establish connections with the natural world. Timepieces that capture the essence of nature are in high demand among watch collectors and ecotourists alike. These timepieces frequently feature elaborate designs that pay homage to the natural world and the spirit of exploration.

Several watch companies have recognized the value of protecting the natural world by creating products inspired by nature and by advocating on its behalf. Famous watchmakers like Seiko, Ulysse Nardin, and Rolex, for instance, have released collections based on marine life as a way of paying tribute to the fascinating phenomena that can be found underwater.

Ulysse Nardin The Ocean Race Diver 2023

Over the years, we’ve also seen some spectacular timepieces that have drawn inspiration from nature on their dials, or in the use of material. Let's get back to our roots by learning about the fascinating relationship between watches and the environment in honor of World Environment Day. Here are the watches for nature-lovers!

1. G-Shock G-Squad GBD-H2000

The new G-SQUAD GBD-H2000 series is an effort to promote healthy lifestyles by protecting the natural environment we live in, and it also has a great look and features. Corn and castor seeds are two examples of renewable organic resources that can be used to lessen a person's impact on the environment. The band is eco-friendly and helps promote the transition to a circular economy because it is made from high-molecular, chemically, and biologically synthesized biomass plastics. This watch is a great accessory for the nine-to-dinner routine of today's multitasking consumer who values health and sustainability equally.

G-Shock G-Squad GBD-H2000

2. Ulysse Nardin The Ocean Race Diver 2023

Ulysse Nardin and The Ocean Race have joined forces to create the new Diver The Ocean Race out of recycled fishing nets and other waste products to regenerate the ocean by the year 2030. All of the recycled steel and brass used in the UN-118 movement is sourced from within a 30-kilometer radius of the Manufacture, and 100% of the recycled brass used in Ulysse Nardin movements comes from within the United States. The innovative design of THE OCEAN RACE DIVER is complemented by the time-honored craftsmanship of its mechanical heart. A high-quality watch of this type uses wrist power, making it a long-lasting product.

Ulysse Nardin The Ocean Race Diver 2023

3. Louis Moinet Savanna Tourbillon

Only the most skilled artisans can create a SAVANNA TOURBILLON by Louis Moinet, as each one is a unique work of art. The puzzle's eighty-one pieces fit together at four different depths. This level of complexity necessitates the painter disassemble the puzzle and painstakingly paint the edge of each piece. The puzzle dial can then be carefully reassembled from the individual pieces. This exemplifies the extreme skill and precision required of the artist.

Louis Moinet Savanna Tourbillon

The dial of the SAVANNA TOURBILLON is intended to serve as a canvas on which the wearer can paint a scene featuring iconic savanna animals.

4. Jaeger-LeCoultre Reverso Tribute Enamel Hokusai ‘Amida Falls’

The Japanese artist Katsushika Hokusai, who lived in the nineteenth century, is commemorated through this timepiece. The Amida Falls in the Far Reaches of the Kisokaid Road (Kisoji no oku Amida-ga-taki) is the most well-known piece from the artist's 1833–1834 series of eight woodblock prints titled A Tour of Waterfalls in Various Provinces (Shokoku taki meguri).

Jaeger-LeCoultre Reverso Tribute Enamel Hokusai ‘Amida Falls’ - World Environment Day

The master craftsman at Jaeger-LeCoultre had to miniaturize and perfectly mimic every detail of the composition to capture the power of Hokusai's original image and faithfully reproduce it on a surface of just three square centimeters, a little more than one-tenth the size of the original.

5. IWC Schaffhausen Aquatimer Chronograph Edition Expedition Jacques-Yves Cousteau

When it comes to helping the planet, IWC Schaffhausen goes all out. The brand may be well-known for its aviation watches, but it has absolutely no connection to land or sea. Marine biologist Jacques-Yves Cousteau founded Cousteau Divers as a charitable organization. His life's work was safeguarding marine life in peril. IWC released the Aquatimer Chronograph Edition Expedition Jacques-Yves Cousteau to pay tribute to this legend. Ocean conservation and marine protection are two of the goals of this partnership. The dial of this timepiece is a beautiful shade of sea blue, and the coral-red secondhand perfectly complements it.

IWC Schaffhausen Aquatimer Chronograph Edition Expedition Jacques-Yves Cousteau - World Environment Day

The spirit of discovery, admiration, and preservation is captured perfectly in timepieces with environmental themes. These watches honor the earth's natural wonders through their intricate designs and eco-friendly components. They constantly remind us to get outside and care for the planet that sustains us. When we wear a watch that was inspired by the outdoors, we celebrate the unity of time and nature.