Game, Set, Match: Hublot’s Big Bang Unico Novak Djokovic Is Here
Since Novak Djokovic joined the Hublot family in 2021, the partnership between the tennis legend and the Swiss luxury watchmaker has symbolized a shared passion for excellence, innovation, and breaking boundaries. Djokovic’s unparalleled achievements on the court, including his record 24 Grand Slam singles titles, reflect the same relentless drive and precision that Hublot brings to the art of fine watchmaking. Together, they celebrate a commitment to pushing limits and redefining greatness, a synergy perfectly captured in the extraordinary Big Bang Unico Novak Djokovic. This timepiece not only honors the athlete’s historic 2023 season but also exemplifies Hublot’s dedication to sustainable innovation and cutting-edge design.
The Big Bang Unico Novak Djokovic stands out not just for its aesthetic and mechanical excellence but also for its innovative use of materials. In a groundbreaking move, Hublot incorporates elements from Djokovic’s HEAD racquets and Lacoste polos, transforming these iconic items into integral components of the watch. This creative approach gives the materials a second life, blending their sporting legacy into the DNA of an extraordinary talisman.
The watch symbolizes a fusion of cutting-edge horology and sustainability, a testament to Hublot’s mastery of materials. Every detail reflects the synergy between Djokovic’s strength and precision on the court and Hublot’s avant-garde design philosophy. Through this collaboration, Hublot and Djokovic have not only celebrated his remarkable career but also pushed the boundaries of what luxury watchmaking can achieve, marking a new chapter in the intersection of sports and horology.
Novak Djokovic’s journey in tennis is nothing short of legendary, and his partnership with Hublot since 2021 has added another layer to his illustrious story. As a Hublot ambassador, Djokovic has continued to affirm his status as the greatest tennis player of all time (GOAT), with the Swiss luxury watchmaker by his side through some of his most remarkable milestones.
For Djokovic, every detail of his preparation and performance is deliberate. He emphasizes the importance of precision and mindfulness, not just in his game but in everything he wears. Reflecting on his collaboration with Hublot, Djokovic shares how the Big Bang Unico Novak Djokovic encapsulates the defining moments of his extraordinary 2023 season. The watch serves as a symbol of his journey—every match, every challenge, and every victory.
Hublot’s dedication to pushing boundaries mirrors Djokovic’s approach to tennis. This shared ethos has culminated in the creation of a timepiece that is more than a watch; it’s a celebration of unparalleled excellence and the pursuit of greatness. Hublot has once again pushed the boundaries of watchmaking with the creation of the Big Bang Unico Novak Djokovic, a timepiece that seamlessly blends sustainability, innovation, and a personal connection to one of the greatest athletes of all time. Inspired by Djokovic's record-breaking achievements in 2023, this extraordinary watch incorporates materials directly tied to his legendary season, making it a true collector’s item.
Hublot faced a unique challenge: to craft a lightweight, high-performance watch while incorporating sustainable components. Rising to the occasion, the brand developed a groundbreaking composite material made from 25 HEAD racquets and 32 Lacoste polos, including 17 dark blue and 15 light blue, worn by Djokovic during his historic 2023 season. These materials were combined with epoxy resin reinforced with quartz powder and glass veil, resulting in a speckled camo aesthetic featuring fragments of blue textiles and black carbon. This innovative approach not only achieved the desired lightness but also highlighted Hublot’s commitment to sustainable practices and creative reinvention.
To further reduce weight, Hublot substituted traditional sapphire crystal with tempered Gorilla glass, commonly used in high-end electronics, which is twice as light as sapphire. The result is a watch that feels remarkably feather-light on the wrist. The Unico manufacture chronograph movement at the heart of the timepiece also underwent significant transformation. By replacing the traditional brass components with anodized aluminum, Hublot reduced the movement’s weight by 27 percent. Aluminum was also utilized for other case components, including the side pieces, sub-bezel, pushers, and case-back, all anodized in shades that complement the watch's camo color scheme.
The Big Bang Unico Novak Djokovic is not just about materials; it’s a celebration of Djokovic’s career and the sport of tennis. Thoughtful details, such as the yellow second pusher and bezel screws shaped like tennis balls, add a playful nod to the sport. The Djokovic logo graces the second hand and oscillating weight, while the watch comes with four distinct strap options to suit various styles. These include a Lacoste-inspired tennis wristband, offering the perfect sporty look, a blue elastic strap bringing the watch's total weight to just 49.5 grams—lighter than a tennis ball, a light blue Velcro strap with a polished blue aluminum buckle, and a white rubber strap with a titanium deployant buckle for a classic finish.
This limited-edition timepiece, restricted to just 100 pieces, is housed in a sustainably sourced oak watch box. Every element of the box, including its hinges, is crafted from traceable, high-quality wood to ensure a minimal environmental footprint. Designed exclusively for this release, the box reflects the same thoughtful craftsmanship as the watch itself. The Big Bang Unico Novak Djokovic is a marvel of sustainable design, technical excellence, and personal storytelling. For fans of the tennis legend and collectors alike, this watch represents a singular opportunity to own a piece of history.