3 min read
What happens when Bollywood’s biggest superstar joins forces with one of the most extravagant watchmakers on the planet? You get a timepiece that’s as bold, stylish, and legendary as Salman Khan himself! Jacob & Co. has teamed up with the Indian icon to create The World Is Yours Dual Time Zone—a watch that isn’t just about telling time, but about celebrating heritage, family, and a truly global spirit. This limited-edition masterpiece is a statement of luxury, legacy, and the power of time to connect generations. And with only a select few getting their hands on it, this is one watch that’s destined to be a collector’s dream!
A Deep Friendship and Shared Father-Son Story
Salman Khan and Jacob & Co. Founder and Chairman Jacob Arabo share a long-standing friendship, with Khan often seen wearing Jacob & Co. timepieces, including the Bugatti Chiron Tourbillon. Their bond deepened when Khan discovered that The World Is Yours Dual Time Zone was inspired by a watch Jacob’s father gifted him—symbolizing the significance of time and the importance of realizing one's unlimited potential. Inspired by this shared sentiment, the two visionaries collaborated to create a timepiece honoring Khan’s own father, legendary Indian cinema writer Salim Khan.
A Unique Movement for Global Travelers
Designed with global travelers in mind, The World Is Yours Dual Time Zone features a rare, independently adjustable dual time zone complication. Unlike traditional dual-time watches, this innovation allows for full independence in hour and minute adjustments, making it especially useful for time zones with non-standard differences, such as India’s GMT +5:30 offset. The domed, three-dimensional dial resembles a globe, reinforcing the theme of worldwide connection.
This individually-numbered limited edition incorporates design elements that pay homage to India’s rich heritage. The saffron and green accents echo the vibrant colors of the Indian flag, while the laser-engraved world map and Salman Khan inscription on the case back highlight his global influence. His initials, “S.K.,” grace the lower dial at the 6 o’clock position, adding a personal touch. The timepiece is presented in a custom Jacob & Co. box rendered in Salman Khan’s favorite shade of turquoise, reflecting his iconic turquoise bracelet—a piece he never goes without.
Expressing his personal connection to the timepiece, Salman Khan shared: “Time connects us across generations. When I learned Jacob’s story, I knew I wanted to create a timepiece that honored my father’s role in my life. ‘The World Is Yours’ is more than a watch—it’s a symbol of family, legacy, and the moments that shape us.”
With this collaboration, Salman Khan joins an elite roster of Jacob & Co. partners, further solidifying the brand’s legacy in crafting timepieces that transcend function and become symbols of personal history.
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