Panerai Goes The Crypto Way With The Radiomir Eilean Experience Edition
3 min read
Representing the beginning of deepening their engagement in the world of Web3, Panerai has announced the introduction of the Radiomir Eilean Experience Edition, a collection of exclusive and limited NFTs limited to 50 pieces only.
A 1936 classic yacht designed by renowned boat builder William Fife, Eilean was restored by Panerai to preserve its historic seafaring legacy. The 45mm watch unites the form of the 1930s Radiomir with bronze accents salvaged from the Eilean during its restoration, and Panerai will invite buyers on a journey aboard the boat along the Amalfi Coast.
Every watch will be accompanied with one of the 50 Panerai Genesis NFTs associated with the Radiomir Eilean watch in a unique cryptographic wallet which will then allow you to truly own this non-fungible token. Along with that this collectible also comprises of an evolutive, one-of-a-kind artwork produced exclusively for Panerai by an NFT artist. The digital asset will unlock exclusive content directly related to the Panerai Experience Edition watches and will evolve as the experience unfolds to reveal the art piece.
Each NFT will uniquely time-stampe to reflect the specificities and uniqueness of each buyer’s experience and become a perfectly unique NFT blending art and experience. Starting from the Eilean Experience in June in the Amalfi Coast, sailing the Mediterranean on the historic yacht Eilean, this first of its kind use of NFTs by Panerai will define a new frontier in the possibilities offered by the technology. Moreover, Owners of one of the Genesis NFTs, will have priority access to all future web3 initiatives. From Panerai and will invite to enjoy exclusive services, events and offerings from the brand. However, To guide the brand’s entrance into this revolutionary technology. Similarly, Panerai has partnered with Arianee, the leading end-to-end web3 solution for brands. Arianee enabled Panerai’s web3 strategy. And allows brands to tokenize, distribute and leverage value to transform their relationships. With their communities in the decentralized internet.
Similarly, What does the future have in store? Well, in time, every Panerai watch will issue a Digital Passport, as a service to protect its valuable, singular identity, maintain an open line of communication with the brand and unlock benefits and services. Moreover, Its utility will be manifold: these NFTs will provide definitive proof of ownership. And deliver access to an enhanced client experience with benefits and services that begin immediately and unfold continually.
Technology surely does have limitless potential and Panerai is certainly embracing them. To extend compelling opportunities to their clients and Paneristis.
Radiomir Eilean Experience Edition: PAM01244
Movement: Hand-wound mechanical, P.6000 calibre, 15 ½ lignes, 4.5 mm thick, 19 jewels, 21,600 alternations/hour. Incabloc® anti-shock device. One barrel. 110 components
Functions: Hours, minutes
Power Reserve: 3 days
Case: 45mm patina steel case, bronze bezel and brown crown. Engraved Bronze with a sapphire crystal caseback
Dial: Blue vertical satine with luminous Arabic numerals and hour markers
Strap: Calf leather dark brown, T/T, STD, 24/22, BA. Cuoio Trapezoidal patina steel Waterproof: 10 bar (~100 meters)
