Ribbon Cutting Ceremony with Michael Guenoun, Akbar Al Baker, and Badr Al Meer
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TimeVallée’s First Flagship Boutique Opens In Qatar Duty Free: Where Heritage Meets Innovation

THM Desk
4 Feb 2023 |
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TimeVallée is a luxury and innovative multi-brand destination store offering customers access to the most prestigious watch Maisons. It was founded in 2014 and is headquartered in Switzerland. TimeVallée is a hub for the watch community and beyond, providing a place to shop, learn, and network for enthusiasts of the timepiece industry. TimeVallée plans to continue its global expansion in the coming years, with more than 34 boutiques already established through partnerships around the world.

TimeVallée - QDF - Image 1

And now, The first Middle Eastern location of luxury watch retailer TimeVallée has opened in Doha, Qatar's, impressive Hamad International Airport. TimeVallée, located within Qatar Duty Free, shares QDF's goal of providing an inspirational, magical, and memorable shopping experience. It is home to a wide variety of Swiss Luxury Watchmakers, both classic and cutting-edge, such as Baume et Mercier, Bell & Ross, Cartier, Hublot, IWC, Jaeger LeCoultre, Panerai, Piaget, Roger Dubuis, Tag Heuer, and the first Watchfinder in the region.

TimeVallée - QDF - Interior Image 4

It features a customer service and a pre-owned watches lounge by the well-known Watchfinder, in addition to a unified shopping experience across all the Maisons on display. The multi-label store's grand opening was marked by a ribbon-cutting ceremony. His Excellency Mr. Akbar Al Baker, Chief Executive of Qatar Airways Group, presided over the event alongside Engr. Badr Al Meer, Chief Operating Officer of Hamad International Airport, Mr. Thabet Musleh, Vice President of Qatar Duty Free, and Mr. Michael Guenoun, CEO of TimeVallée.

“We are thrilled to be opening the doors of the latest TimeVallée boutique in partnership with
Qatar Duty Free. We are looking forward to extending within the region and reaching our
valuable guests through the memorable experience our destination offers for watch enthusiasts in the Middle East. The boutique's unique design, space, and customer service set us apart and we believe it will be an important addition to the luxury retail landscape in the Middle East", says Michael Guenoun, CEO of TimeVallée.

TimeVallée - QDF - Interior Image 5

The two-story, multi-brand boutique is styled to make a statement in keeping with the stunning airport terminal, and is famous across Asia and Europe for its sleek interior design. Moreover, the Maisons are presented in a striking and futuristic 3D display on the store's impressive 3D screen.

TimeVallée also features a client-centric, interactive, omnichannel customer journey. Experts are relied on by customers to provide them with a magical and entertaining experience. Visitors to the store can take advantage of the discovery counter's cutting-edge digital technology to learn more about the store's best-sellers, newest pieces, limited-edition collections, and Maison offerings, all while receiving the individualised service for which the store is known.

TimeVallée - QDF - Image 2

"It is an honour to welcome the luxury watches boutique TimeVallée as an addition to our extensive retail portfolio at Qatar Duty Free. We are very proud to launch the first TimeVallée boutique in the region; adding on to many other world-firsts and exclusives at Qatar Duty Free. We invite passengers to discover exquisite watches and jewellery from some of the world-renowned watchmaking brands in this unique new concept store”, said Mr. Thabet Musleh Vice President of Qatar Duty Free.

TimeVallée is excited to welcome customers to Hamad International Airport and to share with them this unique high-end shopping experience.